About Marketing

The importance of marketing has been haunting me.   As I realize its importance I find myself reaseraching it more and more.   Data mining (snagging visitors email addresses) should be a function of any business website because the more you market the more money you potentially make.  I must research the technologies that implement marketing campaigns. Google analytics would be a good base or model for such software. I must reaserch open source statistics and data collecting software.

Of great importance to a small buissness is increased customer return rate.  Once emails are collected CRM’s can be used to reach and manage current and potential customers.

In the future developing some such software that combines thing like mailing lists and statistics could be profitable. If this stuff interests you, check out www.salesforce.com